Jon Ward

The sea squirt is much beloved by neuroscientists. It has a brain, but with only 177 neurons—somewhat less than our estimated 100 billion. So it’s possible to make a complete map of its cognitive apparatus. But here’s what’s interesting. The sea squirt starts out looking rather like a tadpole, and it swims around searching for […]

Goals are good, right? And SMART goals are better, of course. Or not. Beware of anything that gets repeated this often, especially when it includes the term “smart” — surely one of the dumbest, most irritating words in the current lexicon. SMART goals, in case you haven’t been told a hundred times, are goals that […]